USA TODAY - Hotels loosen their ties for a younger crowd:
"The hotel stay is getting a makeover. The growing wave of style-conscious Generation Xers — 60 million Americans ages 24 to 40 — is forcing hotels across the USA to revamp lobby layouts, menu offerings and front-desk clerks' attire.
Some chains are launching new hotel brands designed for the under-40 set. And even stuffy hotel speak — 'It's my pleasure, sir' — is going the way of the polyester floral bedspread as the industry adjusts to the habits and values of younger, hipper travelers. (Excerpt: Hotels plan changes)"
