Sunday, February 20, 2005

Audio Kingdom - Advertainment

Audio Kingdom - Advertainment:
"Ads and entertainment go hand-in-wallet in many other ways, some pretty strange. In music alone, we have all wondered about Bob Dylan's 'Love Sick' in Victoria's Secret commercials (not to mention Mr. D himself smirking between shots of the lovely bodies wearing the lingerie). But don't overlook Keith Richards in the 'Cover Girl' ad while 'Honky Tonk Women' plays, or Willie Nelson's 'Red Headed Stranger' in the Herbal Essence spot, or Iggy Pop's liquor/drug/sex-soaked 'Lust for Life' blasting throughout the Royal Caribbean commercials. (Love to work with the Account Executive who was able to sell that concept!) By contrast, Sting crooning from the back seat of a Jaguar seems a very model of demographic compatibility."