Wednesday, May 11, 2005

AdAge - Build Your Own Nike Shoe -- Above Times Square

AdAge - Build Your Own Nike Shoe -- Above Times Square:
"NEW YORK (AdAge.com) -- In its customary way of going for ever bigger and more different promotions, Nike has purchased a build-your-own-shoe media placement on the 23-story-high Reuters sign on the Reuters Building in Times Square."

Via NRF SmartBrief Newsletter